Ice cream containers are shrinking – again. It used to be common for ice cream to be sold in a half gallon cartons. Some years ago, cartons shrunk to 1.75 quarts and just recently many ice cream cartons shrank again to only 1.5 quarts.
Prices, however, did not shrink accordingly. Most prices stayed the same. This latest change is the equivalent of a 16.667% price increase.
Some people may blame the creamery, the carton manufacturer or even the grocery store for the increase in price. But the real blame lies elsewhere.
Today on WealthTalks, Tom and John talk about why ice cream containers are shrinking, and what we can do to keep our savings from shrinking as well.